RoadDust.com is dedicated to guide indie game developers through the necessary steps of releasing a game. Developing an indie game is half the battle, releasing it successfully is the key to success.
The following are the major tasks you will need to complete in order to maximize your chances of success when releasing your game. Follow the links for each task to find more details and resources to complete them.
Before you start advertising your indie game you should build a press kit. A press kit contains high resolution screen shots, logos, art work, videos, game descriptions and anything else that could be used by others to advertise your game. You should also include links to your website, social media and any other online material which concerns your game.
Social media is free and a great way to promote your game. Advertise your game on Facebook, Twitter, Tumblr, Pintrest and any other social media you can think of. On your social media pages, you need to link back to your game's home page. This is a great way to drive traffic to your game's homepage.
Building a website for your game is extremely important, it is the center of your advertising campaign and the main hub for all your links, descriptions and instructions for people who wish to play your game. Whether you choose to sell your game on your own website or elsewhere, you will need this home page to direct your potential customers to your point of sale and let's play videos.
There are websites that allow you to advertise your game even while in the development stage.
IGM at EGX 2015: YIIK – A Postmodern RPG
Anyone who knows me knows that I’m a massive JRPG fan, and Persona 4 Golden is without doubt one of my favorite games, ever. In fact, there have been a couple of hypothetical discussions in which myself and Connor Selinske end up fighting to the death to prove our love for Persona, and it&rsqu[...]
Posted on 30 September 2015 | 8:00 pm
Ninja Pizza Girl Review – A Future Story About Pizza, Teenage Ninjas, and Bullies
Ninja Pizza Girl is a platformer and time-trial racer developed by Disparity Games. It follows the story of a teenage girl, Gemma, who runs her father’s pizzas to people all over her city. Her father’s pizzeria promises to deliver each pizza hot and fresh, so the race against the clock i[...]
Posted on 30 September 2015 | 6:00 pm
Escape a Wealthy Family’s Horror Trap in Rothschild: The Sheep Will Wake
A wealthy family controls the world, and has created a trap to keep away whoever tries to uncover the truth about any of its members. This may sound like a part of a conspiracy theory, but it’s the main plot of Loudpak Studio’s new game Rothschild: The Sheep Will Wake. The studio has bee[...]
Posted on 30 September 2015 | 4:00 pm
Gamers Assemble for a Good Cause with Greenheart Games
Due to the crises in the Middle East, millions of people have been forced to leave their homes, and many have fled their home countries to seek asylum in Europe. Nearly a third of the refugees who have fled to Europe have left because of the conflict in Syria. This is the biggest refugee crises [&he[...]
Posted on 30 September 2015 | 2:00 pm
Experience Solid Engineering and Crazy Air Tricks in Bridge Constructor Stunts
For anyone who has ever tried one of those bridge-constructing games and utterly failed over and over again, ClockStone Software has the answer. In Bridge Constructor Stunts, the player acts both as an engineer and stuntman in flashier, rather than practical, creations. The mobile game expands [...]
Posted on 30 September 2015 | 12:00 pm